Sincerely Anne releases music video for Dying to love you

Super-talented artist, Sincerely Anne, just dropped an upbeat new pop single that has been very well received by top radio stations and immediately featured as a HOT HIT on Jacaranda 94.2 FM!


DYING TO LOVE YOU, described by the artist as a “stamp of valuable lessons learned in life”, is about coming to terms with incompatibility in a relationship and accepting when it is time to let go.


The artist compliments the song with an equally impressive music video, shot on location at Victoria Yards and directed by Ilse Moore with the assistance of Matthew Levings.


Anne conceptualized the framework for the video. It showcases a complex love story between a man and a woman, but offbeat glitches in their reality makes her see that she is in fact in a relationship with a mannequin and not a man. In her attempt to become more like a mannequin herself, she realises that the man belonged in the store window and not with her. She then slowly embarks on a journey of letting him go and reclaiming her identity.


“There are many messages embedded in the video; from learning when to let go when essentially you are ‘dancing alone in love’, to standing in your sovereignty, power and identity and being brave enough to rather embark on your journey by yourself,” she explains.


Watch the video here:


DYING TO LOVE YOU is her fourth single and follows in the successful footsteps of previous hits like She’s On Fire, Poison and Transcend.

Sincerely Anne is currently working on her debut album, which is scheduled for release later this year.


The song is available for download on all digital platforms. Get it here:


Apple Music:


Youtube Music: